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+358 40 525 0509 / Michaela

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I am Michaela Ramm-Schmidt and I have founded WhyCo to challenge the way in which corporate responsibility is often implemented. If it’s just a glossy surface, it won’t make a difference or be credible.

Who am I?

I am a determined optimist who wants to influence and be part in building a brighter future for all of us. I am prepared to work hard for things I believe in and I want to see the results of my work. I am said to be both pragmatic and analytical, and thereby quickly understanding the big picture. My expertise lies in building a good foundation for growth and inspiring companies to find the business opportunities that responsibility offers. I seek my inspiration from the archipelago and during long walks in the forest. I read a lot of books of all sorts.

My guiding principles are

  • Appreciate and care
  • Be brave
  • Question
  • Do the right thing
  • Do it together

Extensive experience and diverse knowledge

I have some 20 years of experience from various industries and businesses on many different organisational levels. I’ve seen a company’s growth and the challenges it sets on the top management. For many years I’ve worked with corporate responsibility and analysed how to integrate it into all operations of an organisation. Board work and cooperation with company owners and investors have also been an integrated part of my tasks. I have extensive experience of lobbying and understanding of how the society works.

I’m familiar with corporate sustainability from many perspectives because it has interested me for a long time already. I am fascinated by the positive impact of good leadership, collaboration and communication on companies and the society in more general. I have a Diploma in responsible business from Aalto Executive Education and an Executive MBA from Henley Business School. I am a lawyer and I work fluently in Finnish, Swedish and English.

My professional background

Baltic Sea Action Group (the Foundation for a Living Baltic Sea), Managing Director, 2019-

Baltic Sea Action Group (the Foundation for a Living Baltic Sea), Director, Corporate Relations, 2019

WhyCo Oy, entrepreneur, 2017-

Adven Group, General Counsel (legal, corporate responsibility, risk management, insurance), member of the group management team, secretary to the board, 2014-2017

Technology Industries of Finland, Senior Advisor (industrial policy and corporate law), member of the extended management team, 2009-2014

Castrén & Snellman, Attorney (competition law, M&A, commercial contracts), 1999-2009

Here you find more information about my background and experience. I am happy to tell you about my approach, so feel free to contact me!


WhyCo Oy
Michaela Ramm-Schmidt
Founder, CEO

Telephone: +358 40 525 0509
E-mail: michaela.ramm-schmidt[at]
Adress: Nuottatie 10 A, FI-02230 Espoo, Finland
E-invoicing: FI6015443000039185, operator code NDEAFIHH

Read more in the blog

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WhyCo Oy

WhyCo has been founded with the mission to make corporate responsibility real, to make it more than a glossy surface. If done right, it can be a powerful force that moves people and changes the world.

WhyCo supports its clients when they want to incorporate responsibility in their business. Making corporate responsibility real is an effective tool to improve the company’s operations and build a brighter future for everyone. Corporate responsibility is often also very profitable for the business.

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